Shaka Surf School
Jenny, founder of Shaka Surf School is one of those people with an infectious personality.
She came to me with the need for a serious facelift - wanting to connect better with the locals & summer crowd in Folly Beach, SC, as well as stay in touch with current clients...
We decided to start with a brand new logo - finding inspiration in Jenny's own drift wood, painted artwork and using it as a strong influence. This was followed by the launching of a new website, which allowed her clients to easily signup for surf sessions - a huge improvement to the "cash only" method from before. Along with the new branding and site launch - we hooked her up with basic collateral, business cards, stickers and rack cards.
Lastly, I pulled in my photography skills to bring some new imagery to her online presence: shooting some behind the scenes and yoga lessons together.