Salt & Water Magazine
Ocean Inspired. Driven by Soul. Salt & Water is the soul of coastal living.
Salt and Water Magazine started as an online community celebrating coastal culture and soulful living, it then grew to a strong social network and source to promote thinking, celebrate togetherness, encourage wellness, and inspire soulful living. As Co-Creator and Creative Director since the project was born in April of 2014, I passed the reins off as the team prepared for the prospects of a possible print magazine addition. In the years collaborating together, we updated our branding once. Here is a brief look at the two designs I created for us along with a little process - I'll be honest, I still can't decide which I like better :)
Our website! Built on Wordpress with custom development, we needed something that would allow us to most easily add new content with each new issue; something that not only I could easily edit but other (non web designers) could quickly change aswell. Also below, our first round ideas for a print magazine that didn’t see fruition.
Along with a monthly online magazine, we ran a daily instagram feed which I designed for daily. I also helped concept and curate for community programs like #TogethernessThursday & #SoulfulSunday. From new issue announcements to basic workouts, I've included a few of my favorite designs here for you.